Journal article

Affective Information Processing of Fake News: Evidence from NeuroIS


Authors listLutz, Bernhard; Adam, Marc T. P.; Feuerriegel, Stefan; Pröllochs, Nicolas; Neumann, Dirk

Publication year2024

Pages654-673

JournalEuropean Journal of Information Systems

Volume number33

Issue number5

ISSN0960-085X

eISSN1476-9344

Open access statusGreen

DOI Linkhttps://doi.org/10.1080/0960085X.2023.2224973

PublisherTaylor and Francis Group


Abstract
Fake news undermines individuals' ability to make informed decisions. However, the theoretical understanding of how users assess online news as real or fake has thus far remained incomplete. In particular, previous research cannot explain why users fall for fake news inadvertently and despite careful thinking. In this work, we study the role of affect when users assess online news as real or fake. We employ NeuroIS measurements as a complementary approach beyond self-reports, which allows us to capture affective responses in situ, i.e., directly in the moment they occur. We draw upon cognitive dissonance theory, which suggests that users experiencing affective responses avoid unpleasant information to reduce psychological discomfort. In our NeuroIS experiment, we measured affective responses based on electrocardiography and eye tracking. We find that lower heart rate variability and shorter mean fixation duration are associated with greater perceived fakeness and a higher probability of incorrect assessments, thus providing evidence of affective information processing. These findings imply that users may fall for fake news automatically and without even noticing. This has direct implications for information systems (IS) research and practice as effective countermeasures against fake news must account for affective information processing.



Citation Styles

Harvard Citation styleLutz, B., Adam, M., Feuerriegel, S., Pröllochs, N. and Neumann, D. (2024) Affective Information Processing of Fake News: Evidence from NeuroIS, European Journal of Information Systems, 33(5), pp. 654-673 . https://doi.org/10.1080/0960085X.2023.2224973

APA Citation styleLutz, B., Adam, M., Feuerriegel, S., Pröllochs, N., & Neumann, D. (2024). Affective Information Processing of Fake News: Evidence from NeuroIS. European Journal of Information Systems. 33(5), 654-673 . https://doi.org/10.1080/0960085X.2023.2224973


Last updated on 2025-10-06 at 11:54